Campaign Statement today reaffirms its desire to end Mike Ashley’s reign as owner of our club. We may have been quiet over the summer but we are not going away. We are not reacting to a disastrous start to the season, we have been repeatedly convinced over the last eight years that Mike Ashley is not the man to take our club forward.

We therefore support, and intend to promote the following:

  • A boycott of all future home matches (including season ticket cancellations)
  • Protests against Sports Direct (including the Ashley Embargo)

We feel a sustained combination of both will force Ashley out of our club. Ashley bought, and continues to own, our club for one simple reason: to promote Sports Direct. An empty stadium and constant protests against Sports Direct, a company which has been widely criticised for its unethical practices, will make Ashley’s position as owner untenable.

Ashley cannot compete with a united fanbase, we have the power to take our club back, he is not untouchable. We believe Ashley’s unexpected interview prior to the final game of last season was a reaction to the boycott of the Spurs game and evidence that he is fearful of future protests.

As a fanbase, we are commended for our loyalty, for sticking with the club through thick and thin. However, this loyalty has been exploited for too long. Giving up your season ticket and not attending games does not mean that you have given up on your club. It is the most effective way to show Ashley that we will not stand idly by while he runs our club into the ground. Short term pain for long term gain.

Take a stand and fight for the future of your club.
United we stand, divided we fall.

Ashley Out!
Peter Parker
‘Ashley bought, and continues to own, our club for one simple reason: to promote Sports Direct’ – certainly part of the equation, but some way off the whole, especially at present.